Facebook is one of the most popular social networks in the world, with more than 2.41 billion active users monthly. It’s no wonder you want to use it to build brand awareness and grow your audience.The problem is, so does everyone else. To stand out and get noticed, you need to roll up your sleeves and promote that baby like you mean it. No, this isn’t about plastering ads everywhere. Instead, it’s about engaging with others to encourage them to engage with you. (You scratch my back, I’ll scratch yours.) It’s about genuinely wanting to connect with your audience. If you’re already swimming in that mindset, we’re ready to go. These are proven ways to promote your Facebook page, both on and off the original social network.
Another free way to promote your Facebook page? Make sure your posts have the highest chance of getting seen and noticed. That means posting at optimal times when your audience is online and scrolling through Facebook. No two audiences are alike. The posting times that work for other brands won’t work for you. Ignore best-practices and research your audience, instead. Find out when they’re most likely to be on Facebook and schedule your posts accordingly. You can find these optimal times with Facebook Insights. You’ll find this feature at the top of your Facebook Page:
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